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YouTube Explains Why Only Some Banned Creators Will Be Welcomed Back

MediaPost.com: MediaDailyNews · Colin Kirkland · last updated

Since announcing its “Second Chance” pilot program, in which eligible YouTube creators with previously banned channels can apply for a new channel a year later, a plethora of users have reached out to the company, wanting to know more about the intricacies of the program.

Two weeks ago, YouTube began rolling out the ability for some previously banned creators to rebuild their presence on the platform by requesting access to a new channel and accepting a formal review of in-app and off-app activity.

In its announcement, YouTube acknowledged that the platform has “evolved and changed over the past 20 years” and is therefore open to offering banned creators more options to return. Once accepted, creators can also apply to rejoin the YouTube Partner Program, which now boasts over 3 million channels and $100 billion in creator payouts.

 

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