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WPP Media expects global ad revenue, excluding US political ads, to grow 8.8% YoY in 2025 to $1.14T, and says AI investment drives more spending than expected (Megan Graham/Wall Street Journal)

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Megan Graham / Wall Street Journal:
WPP Media expects global ad revenue, excluding US political ads, to grow 8.8% YoY in 2025 to $1.14T, and says AI investment drives more spending than expected  —  A new report from WPP Media says global ad revenue will reach $1.14 trillion this year  —  Advertising spending will grow …