Why America is Downloading the News
Why America is Downloading the News - NewsLab
Daily news podcasts continue to grow as a source of news and information for media consumers as more are seeking to consume news on digital platforms. However, studies on news podcasting are still a new area of research. This study expands a preliminary study to a broader, more national U.S. audience. The current research used an online survey to gather data and provides a broader demographic sample size with various participants across the United States. In addition, this study used the uses and gratifications approach to provide a more thorough analysis of why U.S. listeners choose to listen to daily news podcasts and what gratifications consumers receive. This study also provides new data on whether listeners consume a variety of news podcasts with differing political viewpoints and which medium podcast listeners consider the most trustworthy for news.
Whittle, C. (2024). Why America is Downloading the News: A Study on Daily News Podcasts and Why U.S. Audiences Listen. Electronic News, 18(3), 169-182. https://doi.org/10.1177/19312431241238452
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