Weiss’ Ratings Wipeout
When Bari Weiss took the reins of CBS News in October, her message was clear: that the public had lost trust in the network and that major change was needed to win viewers back and return it to its glory days. But through a series of actions over her turbulent six-month tenure as editor in chief, it appears the proud anti-woke warrior has instead helped destroy that trust—something that is now laid bare in the network’s rapidly shrinking ratings. Indeed, new ratings data obtained by Status isn’t just bad for Weiss. It is catastrophic.
With the first quarter set to wrap at week’s end, Weiss’ relaunched “CBS Evening News” with Tony Dokoupil is on track for its lowest-rated first quarter of the 21st century in both total viewers and the advertiser-coveted 25-54 demographic, according to preliminary Nielsen ratings obtained by Status. But that’s not the only ugly data point Weiss will have to answer for. According to the data obtained by Status…
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Politico headquarters in Rosslyn, Virginia. (Photo courtesy of Politico)
POLITICO’s Blanchard Blues: The future of Jack Blanchard’s widely-panned stewardship of POLITICO’s flagship newsletter, Playbook, is up in the air, Status has learned. Blanchard…
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