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Warnings of an AI Bubble

The Information · Martin Peers · last updated

We keep hearing that companies are still hesitating about paying for new artificial intelligence tools. Yet companies filing to go public nowadays appear to have no such hesitation. Trading app eToro, for instance, which filed to go public Monday night, said in its IPO paperwork, “We’re already using AI to provide users with personalized insights, identify trends, and optimize their strategies.” 

StubHub in its Friday IPO filing said it relies on AI tools “to analyze market trends, improve our services and tailor our interactions with our customers.” Klarna, which filed a week earlier, claimed its growth strategy includes “AI-powered efficiency.” In other words, executives (or maybe it’s their investment bankers) believe a company going public these days has to wax lyrical about how they’re using AI. They don’t want to be regarded as out of touch. 

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