News
Want your work to stand out? ‘Hit the pavement.’
In the ‘90s, when Steve Lopez worked at Time magazine as a columnist, newsrooms and journalists made the sharp turn from print into digital.
“And it struck me that here I was sharing my opinions about things, and suddenly everybody had a soapbox.”
When everyone suddenly had the platform to call themselves an expert, how could he compete?
The answer was pretty simple: “I had the skills that I’ve learned as a reporter to go out and report.”
His trick — “hit the pavement.”
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