News

UK ministers are advancing a bill requiring YouTube and TikTok to promote BBC and ITV content; it also would force streamers to show big sports events for free (Jake Kanter/Deadline)

Mediagazer · last updated

Jake Kanter / Deadline:
UK ministers are advancing a bill requiring YouTube and TikTok to promote BBC and ITV content; it also would force streamers to show big sports events for free  —  YouTube, TikTok, and other major video-sharing platforms will be told to carry public service content prominently under new legislation being drawn up by the UK government.