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Streaming metrics underwent a rethink in 2025, as Netflix and Disney pivoted away from subscriber numbers to revenue per user, engagement, and other metrics (Deadline)

Mediagazer · last updated

Deadline:
Streaming metrics underwent a rethink in 2025, as Netflix and Disney pivoted away from subscriber numbers to revenue per user, engagement, and other metrics  —  After more than five years of gushing red ink, 2025 was the year when streaming across the board started to turn a profit.

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