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That Sports News Story You Clicked on Could Be AI Slop

WIRED · Kate Knibbs · last updated
Next time you’re checking sports news online, double-check the URL. For instance, though a headline like “Red Sox Urged to Risk Passing on Alex Bregman in Favor of $427 Million Superstar” looks ordinary enough—and it seems, at first glance, to come from BBC Sports.
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In an increasingly fractured media landscape, truth has been a casualty in the public discussion. Coverage has been warped by the business needs of struggling news organizations, and a significant segment of the public relies on bad-faith outlets that are little more than propagandists. While fact-checking has become routine, some organizations are exploring other ways to combat the trends. And misinformation spewed by AI-driven chatbots has become more of a feature than simply a bug. 

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