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Sources: Paramount+ is planning to test adding micro dramas in its mobile app in the coming months to drive visit frequency and keep people engaged for longer (James Faris/Business Insider)

Mediagazer · last updated

James Faris / Business Insider:
Sources: Paramount+ is planning to test adding micro dramas in its mobile app in the coming months to drive visit frequency and keep people engaged for longer  —  Paramount+ is preparing to add micro dramas to its app in the coming months, Business Insider has learned.