Sora 2 launched to doomsday headlines. How bad is it really?
It’s been almost three weeks since OpenAI launched Sora 2, the latest AI tool that lets anyone generate and share videos of just about anything — with only limited restrictions.
The potential for trouble was obvious from the start. Within hours, users created racist depictions of Martin Luther King Jr., videos of Pikachu being barbecued and SpongeBob posing as Adolf Hitler.
I was curious about whether Sora 2 has proven to be a greenhouse of deception, as many feared, or if its effects have been more muted so far. So I reached out to PolitiFact reporter Loreben Tuquero and MediaWise director Alex Mahadevan, both members of Poynter’s new AI Innovation Lab, to hear about their experiences.
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Related Knowledge Center: Information integrity
In an increasingly fractured media landscape, truth has been a casualty in the public discussion. Coverage has been warped by the business needs of struggling news organizations, and a significant segment of the public relies on bad-faith outlets that are little more than propagandists. While fact-checking has become routine, some organizations are exploring other ways to combat the trends. And misinformation spewed by AI-driven chatbots has become more of a feature than simply a bug.
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