So you want your journalism to have an impact? Here’s where to start

RJI · Lamar · last updated October 8, 2026 – 9:05 AM

A conversation with the Pulitzer Center’s Flora Pereira This month Innovation in Focus spoke with Flora Pereira, the Chief Impact Officer at the Pulitzer Center about how newsrooms can prioritize impact and audience at the center of their everyday work — and why newsrooms should have an impact strategy at the beginning of their reporting and product creation process. Her work focuses on how…

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