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SFGate creates paywalled ad-free app as website traffic tumbles

pressgazette.co.uk · Charlotte Tobitt · last updated

San Francisco-based news site is first free Hearst newsbrand to add paid app.

Hearst’s California news website SFGate has introduced a paid reader model for the first time with the launch of a paywalled ad-free app.

Headline website traffic has fallen sharply in recent years in the face of Google changes, but the site is said to have a particularly strong audience of returning visitors.

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