Ring cancels its partnership with Flock Safety after surveillance backlash
Following mounting pressure and a questionable Super Bowl ad, the Amazon-owned company walked back its plan to integrate with the controversial law-enforcement technology company.
Following intense backlash to its partnership with Flock Safety, a surveillance technology company that works with law enforcement agencies, Ring has announced it is canceling the integration.
In a statement published on Ring’s blog and provided to The Verge ahead of publication, the company said: “Following a comprehensive review, we determined the planned Flock Safety integration would require significantly more time and resources than anticipated. We therefore made the joint decision to cancel the integration and continue with our current partners … The integration never launched, so no Ring customer videos were ever sent to Flock Safety.”
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