For Reach's Daily Star, MSN syndication is one of its biggest sources of ad revenue; Daily Star has an editor dedicated to tailoring content to the aggregator (Alice Brooker/Press Gazette)
Alice Brooker / Press Gazette:
For Reach’s Daily Star, MSN syndication is one of its biggest sources of ad revenue; Daily Star has an editor dedicated to tailoring content to the aggregator — Daily Star content on MSN sometimes surpasses on-site traffic. — Content syndication to MSN has become one of the biggest sources …