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OpenAI partners with Smartly, an adtech company that helps clients optimize ads in real time, to design ad formats that match ChatGPT's conversational interface (Lucia Moses/Business Insider)

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Lucia Moses / Business Insider:
OpenAI partners with Smartly, an adtech company that helps clients optimize ads in real time, to design ad formats that match ChatGPT’s conversational interface  —  Follow Lucia Moses … — OpenAI has signed Smartly as its first creative adtech partner.  — Smartly’s ultimate goal …