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Nine Firms That Could Be Big Buyers Of Ad Tech Companies

MediaPost.com: MediaDailyNews · last updated
The ad tech merger market has heated up, with Salesforce acquiring Braze and Publicis Group completing its LiveRamp acquisition. Business Insider reports on nine companies, from Accenture to Zeta, from Adobe to OpenAI and Stagwell, that M&A pros said could be the next big buyers.
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