This millennial duo launched Cynthia, a print magazine about música Mexicana for Zoomers
It was a highly stylized photo of DannyLux looking like a space matador that caught my attention.
I was mindlessly scrolling through Instagram at some point last fall when I came across the image — the “Jugaste y Sufrí” teen idol is looking into the camera, the whites of his eyes obscured by the shadow cast by a mop of curly hair; he is donning a lilac traje de luces while holding a laser blaster. With my curiosity piqued, I clicked on the post to learn more.
That was my first introduction to Cynthia, an independent bilingual magazine focusing on the world of música Mexicana, a genre with a very long history in the United States that has exploded in popularity on a global scale over the last decade thanks to a slew of Gen Z acts.
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