MediaRadar: pharmaceutical industry spent $6.4B on US TV ads in 2024; drug companies may cut TV ad spend if new rules mandate the inclusion of all side effects (Wall Street Journal)
Wall Street Journal:
MediaRadar: pharmaceutical industry spent $6.4B on US TV ads in 2024; drug companies may cut TV ad spend if new rules mandate the inclusion of all side effects — Pharmaceutical industry spending on TV ads topped $6 billion last year — The Trump administration is cracking …