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A look at romantasy's rise from BookTok hit to cottage industry, with efforts to bring it to Hollywood; Circana: the genre raked in ~$1B in US sales in 2025 (Bloomberg)

Mediagazer · last updated

Bloomberg:
A look at romantasy’s rise from BookTok hit to cottage industry, with efforts to bring it to Hollywood; Circana: the genre raked in ~$1B in US sales in 2025  —  The billion-dollar genre has transformed the book industry, unleashed a cottage economy and promised Hollywood its next big franchise.

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