Licensed shows account for ~40% of Netflix's global series titles but generate 50%+ of series-driven sign-ups, meaningfully outpacing their share of the catalog (Christofer Hamilton/The Wrap)
Christofer Hamilton / The Wrap:
Licensed shows account for ~40% of Netflix’s global series titles but generate 50%+ of series-driven sign-ups, meaningfully outpacing their share of the catalog — “Bridgerton” brought the most sign-ups in the first quarter of 2026, but it’s licensed shows and live events that are doing the heavy lifting