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Just say no to NO FAKES Act, EFF argues

The Register · Thomas Claburn · last updated

The Electronic Frontier Foundation (EFF) says the revised version of the NO FAKES Act, reintroduced in April, would be a disaster for free speech and innovation if signed into law.

The bill [PDF] aims to address valid concerns about AI-generated audio and visual replicas of people in the wrong way, the EFF argues, by establishing a new intellectual property right over one’s image, rather than a privacy right that would deter unauthorized AI replicas, among other purported flaws.

The new right would incentivize a market for monetizing the simulation of dead celebrities and would lead to more litigation, the EFF argues.

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