Insider trading or random guy? It doesn’t matter to Polymarket.

Viral posts claiming to spot insider trading on prediction markets don’t have to be real to be valuable — which may explain why influencers are getting paid to post about them.

In mid-March, conspiracy theories swirled claiming Benjamin Netanyahu had been replaced by an AI clone. Though there was no actual proof that the Israeli Prime Minister had been injured or killed, on X this spurred a flurry of posts promoting prediction markets where people bet on whether he would be out of office by March 31st. One newly created Polymarket account in particular caught the attention of bettors: dududududu22, which had purchased more than $177,000 worth of “Yes” shares at 4.7 cents. Surely, only someone with inside knowledge would take such a risky position?

“This makes him possible to get paid of $3,779,000 in case of win,” a post with a link to the Polymarket profile reads. Notably, the post is marked as a paid partnership.