Hub survey: 42% of Americans say they were more likely to keep subscribing to a streaming bundle over an individual app; only 14% say they were less likely (Matthew Keys/TheDesk.net)
Matthew Keys / TheDesk.net:
Hub survey: 42% of Americans say they were more likely to keep subscribing to a streaming bundle over an individual app; only 14% say they were less likely — Consumers are more likely to keep paying for a streaming app if they can bundle it with others at a low price point.