‘Greenhushing’ Is On the Rise as Companies Go Silent on Climate Pledges

Inside Climate News · By Kiley Price · last updated March 17, 2024 – 2:43 AM

Facing backlash from both the left and right, companies are backing away from climate initiatives—at least publicly.

By Kiley Price

For years, eagle-eyed environmentalists have called out banks and consumer businesses—from Barclays to fashion brand ASOS—for making misleading claims that their practices or products are sustainable, otherwise known as greenwashing.

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