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Fossil Fuel Executives See a ‘Golden Age’ for Gas, If They Can Brand It as ‘Clean’
At an industry conference, top executives lamented they had “lost the narrative” on natural gas, and outlined an effort to sell their product as the “cleanest energy in the world.”
By Nicholas Kusnetz
Natural gas has long been subject to a war of words. Once it was a “bridge fuel” that would straddle the gap from fossil energy to renewable sources. More recently, climate activists have sought to highlight that gas pollutes, too, by stripping “natural” from its name and calling it fossil- or methane gas.