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The Enterprise Search App That Got Google and OpenAI’s Attention

The Information · Kevin McLaughlin · last updated

ChatGPT changed how people search for information online, sparking a battle among tech giants. Now Glean, a five-year-old startup led by a former Google search engineer, is attracting big rivals in a related market: search chatbots for businesses.

These products, which are powered by the same technology that’s behind ChatGPT, help employees find information within their company to fix software bugs, improve sales pitches and analyze financial performance, among other tasks.

In the budding market for business-search chatbots, Glean has gotten the attention of ChatGPT creator OpenAI, Google, Snowflake and Cohere—and is inspiring them to launch rival products.

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