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Elon Musk’s Use of X Mimics Hearst’s and Ford’s Manipulation of Media

NYT - Media · David Streitfeld · last updated

An entrepreneur who revolutionized the automobile business decides he now needs to change how the world thinks, so he buys a media property to use as a megaphone. His rants validate many people’s worst impulses while also encouraging enemies of democracy around the world.

This sounds like Elon Musk and his social media site X in 2025, but it was also Henry Ford and his paper, The Dearborn Independent, in the 1920s. Ford, the inventor of the Model T, bought a suburban weekly and remade it to push his antisemitic views. The Dearborn Independent published a long-running series called “The International Jew,” which blamed Jews for the world’s ills, and publicized “The Protocols of the Elders of Zion,” a hoax document. The Nazis gave Ford a medal.

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