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Editorial Independence Means Technological Independence

Columbia Journalism Review · Owen Huchon · last updated

From Google to Microsoft, European newsrooms often rely on tools built in Silicon Valley. Some are trying to break free, turning to open-source alternatives or home-grown solutions.

Media independence is no longer just a matter of editorial or financial autonomy—it’s also technological. As trust between major tech platforms and the press continues to erode, European newsrooms are starting to look differently at the tools they use every day.

X and Facebook, once seen as indispensable for audience reach, have largely turned away from news. Google, still the primary traffic driver for most publishers, keeps changing the rules of its search engine and now floods it with generative AI, threatening a source of visibility that remains vital for many outlets.