Datacenters have a public image problem, industry confesses to The Reg
The current craze for AI has helped drive a wave of datacenter building, but the industry has run into opposition from local communities in many areas, something it is understandably keen to address.
How to improve the public image and acceptability of data facilities was a hot topic at the Datacloud Global Congress held this week in Cannes, France.
“We have communities that don’t want us there,” complained Val Walsh Microsoft’s VP for Cloud Operations & Innovation. “We still have this lack of alignment from the general public as to why datacenters are needed, because they don’t quite connect the fact that their entire life runs through datacenters.”
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