News

Colleges like Clemson and LSU are turning their athletic department content teams into lucrative media operations that rival some professional sports franchises (Ellyn Briggs/Front Office Sports)

Mediagazer · last updated

Ellyn Briggs / Front Office Sports:
Colleges like Clemson and LSU are turning their athletic department content teams into lucrative media operations that rival some professional sports franchises  —  In the next phase of the college sports content industrial complex, schools are running multimedia departments as standalone operations.