Chartbeat data: global Google search referrals to publishers fell by 33% in the year ending November 2025, with US-specific organic search traffic down 38% (Charlotte Tobitt/Press Gazette)
Charlotte Tobitt / Press Gazette:
Chartbeat data: global Google search referrals to publishers fell by 33% in the year ending November 2025, with US-specific organic search traffic down 38% — Google search traffic to publishers declined globally by a third in the year to November, according to new Chartbeat data.