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Bill Simmons’s Co-Hosts Are Tired of His A.I. Antics

NYT > Business > Media · Benjamin Mullin · last updated
The founder of The Ringer is taking flak for using artificial intelligence to conjure opinions from the deceased film critic Roger Ebert. Ads from OpenAI have recently run on the show.

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On top of a failing business model, newsrooms must navigate the powerful — and not fully reliable — new capabilities of artificial intelligence and the deployment of large language models.

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