Baltimore Banner Tops $13M in Revenue, Notches 55,000 Subscribers
Nonprofit newsroom The Baltimore Banner will bring in more than $13 million in revenue in 2024, a year-over-year increase of 37% for the startup publisher.
Related Knowledge Center: State of the business model
The traditional journalism business model has long since collapsed, and news organizations have shrunk or disappeared entirely. While a number of promising experiments are under way, the public has not shown a willingness to buy what news organizations are selling.
Related Knowledge Center: Local media
The hollowing out of the local news ecosystem has been well documented; in some communities, efforts are underway to reverse the growing news desert.