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Amazon Ads Back-To-School Takeover Spans Digital To Physical

MediaPost.com: MediaDailyNews · last updated
Connect Gatorade, Michael Kors, and SharkNinja with Gen Z students heading to college, and you get an Amazon Ads campaign that spans shoppable content, creator-led storytelling, immersive campus storefronts, and a livestreamed Kane Brown concert at the University of Wisconsin.