Advertisers Keep Avoiding News Sites, and Publishers Have Had Enough of It
The Washington Post’s crossword puzzle was recently deemed too offensive for advertisers. So was an article about thunderstorms. And a ranking of boxed brownie mixes.
Related Knowledge Center: State of the business model
The traditional journalism business model has long since collapsed, and news organizations have shrunk or disappeared entirely. While a number of promising experiments are under way, the public has not shown a willingness to buy what news organizations are selling.