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Adobe to automatically move subscribers to pricier, AI-focused tier in June

Ars Technica - All content · Scharon Harding · last updated

Subscribers to Adobe’s multi-app subscription plan, Creative Cloud All Apps, will be charged more starting on June 17 to accommodate for new generative AI features.

Adobe’s announcement, spotted by MakeUseOf, says the change will affect North American subscribers to the Creative Cloud All Apps plan, which Adobe is renaming Creative Cloud Pro. Starting on June 17, Adobe will automatically renew Creative Cloud All Apps subscribers into the Creative Cloud Pro subscription, which will be $70 per month for individuals who commit to an annual plan, up from $60 for Creative Cloud All Apps. Annual plans for students and teachers plans are moving from $35/month to $40/month, and annual teams pricing will go from $90/month to $100/month. Monthly (non-annual) subscriptions are also increasing, from $90 to $105.

Further, in an apparent attempt to push generative AI users to more expensive subscriptions, as of June 17, Adobe will give single-app subscribers just 25 generative AI credits instead of the current 500.

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