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Ad Revenue Should Stabilize for Media Companies in 2025 — If They Have Sports

CNBC · Lillian Rizzo · last updated
Overall, executives said they expect stability in the market and are hoping to move past the slowdown in ad spending in recent years.
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Related Knowledge Center: 2025: looking ahead

State of Play

A number of tech and journalism organizations examine trends in the year ahead.

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Related Knowledge Center: State of the business model

State of Play

The traditional journalism business model has long since collapsed, and news organizations have shrunk or disappeared entirely. While a number of promising experiments are under way, the public has not shown a willingness to buy what news organizations are selling.

Artificial intelligence

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